Posted on 10th October 2023
by Jacqui Vear
We all like a freebie don’t we?
The prospect of receiving something unexpected and free will attract attention. However, we believe that the word ‘thoughtful’ is a requirement too.
Going back to basics, tangible giveaways that reflect your organisation and message are an asset to your brand marketing campaigns. They have a legacy in the hands of your customers and potential customers. A thoughtful choice will align the promotional items to the needs and lifestyles of your target audience. Practical, quality gifts will maximise usage and brand impressions.
‘Thoughful’ demands another consideration too, sustainability. Overconsumption is a narrative we cannot ignore, it’s integral to our climate emergency. We’re connecting with the need to buy less, but buy better, relying on items that are sustainably produced and help us to live and work in a way that aligns to these values.
It’s 18 months since we committed to sharing only the most sustainable corporate gifts with you through the curated range on our website, www.systematic.uk/sustainable-corporate-gifts.
Fortunately, new products that are ‘thoughtful gifts’ are what we’re here to help you tap into.
We’ve considered items that are made from recycled or natural materials, those that are recyclable, biodegradable or made to last. The range of products is growing exponentially, which is great news for your choice and price efficiency. We’re here to help you navigate the options!
Our website is a starting point for ideas, before we tailor the product and its personalisation to who you need to engage, how you are reaching them and what your call to action is. We’ll account for your brand guidelines, budget and lead time. It’s a personal, communicative process that will see us share recommendations, samples and visuals, before project managing the production, delivery and storage of your resources.
So, whilst every campaign is bespoke to your needs, we thought you would draw some inspiration from the products within our Sustainable Corporate Gift website that consistently deliver the brand impressions our clients look for:
Drinkware is a popular promotional product; your contacts will be conscious that there is no excuse for single use plastic bottles. Drinkware represents great value for money as a product category. This particular bottle has a great back story for you to share, it is made in the UK from Prevented Ocean Plastic, discarded plastic that is collected within 50km of a coastline, on major waterways that feed into the ocean. This waste is then sorted and transformed into high quality, food-safe recycled plastic. Each bottle, in one of 21 colour options, with a range of lid styles, is supplied in a home-compostable bag, which will protect the personalisation during transit. Artwork can be up to four colours in a large wrap around the print area. Personalised bottles are available from just 50 units.
The flexibility of this product makes it a best seller and brand big hitter. Alongside the silver lid, bottles come in an array of colours, and can even be Pantone matched to your brand guidelines, in a gloss or satin finish. There are a range a personalisation options, including a stunning full colour wrap around the entire outer body of the bottle. The bottles are made from high quality 304 food grade stainless steel. Their double walled construction will keep liquids hot for up to 12 hours and cold for up to 24 hours.
This is a class act of a notebook. The 80 recycled paper pages are bound for a professional look, supported by the extras of an elastic band closure, pen loop and ribbon marker. The cover is an rPET fabric, which originates from recycled PET plastic. The notebook is available in six colours, which combined with the option of a full colour print to the cover can make a bold brand statement. The minimum order quantity is just 50 units.
The ‘promotional’ category of our Sustainable Corporate Gift website brings together a range products with a wide appeal at a lower unit cost. This trolley coin keyring will clip to your bag, whether you’re on a shopping trip of heading to the gym. It is made in the UK from either biodegradable or 100% recycled plastic. There are different colours for each approach, with biodegradable, rHIPS.b version featuring an attractive fleck in the colour due to the forumulation of the material. The detachable 12 sided coin is digitally printed in full colour to both sides as standard.
This new product is so innovative that we made a short video to explain how it works! The long-lasting graphite nib does not need sharpening and will outlast 150 typical pencils. It’s certainly made to last and has a body made from the renewable material of bamboo.
If these, or any other items on our Sustainable Corporate Gift website catch your eye, specify the quantity that is of interest to you, select ‘add to enquiry’ and the item will drop into your enquiry basket. When you’ve finished browsing, click on your basket, enter some quick contact details and ‘submit enquiry’. We’ll then be in touch, generally on the same working day, to personably progress your project brief, with quotations, visuals, samples and lots of support!