We’re proud to support ambitious UK businesses, and Ascend Payroll is no exception. With a clear vision and founded by two payroll pros, they’re set to become a leading outsourced payroll provider. Since launching in November 2024, Ascend Payroll has rapidly gained a loyal following.
Ascend champions a bespoke, personable service – an approach that aligns with Systematic’s values. Acting as an extension of their marketing team, we became a trusted partner in delivering high-quality, branded marketing resource, something an off-the-shelf online solution couldn’t guarantee. With Ascend moving quickly, our expertise ensured the right products were professionally branded and delivered within tight deadlines.
The Global Payroll Association (GPA) Summit in London provided a crucial platform for Ascend’s entrance into the sector. With their exhibition space booked, they compiled a to-do list of brand assets: from display materials to create a compelling backdrop for conversations, to badges, lanyards, and business cards for their team, plus giveaways to leave a lasting impression. They relied on us to deliver a coherent set of high-quality marketing resources, along with storage and delivery solutions to ensure seamless execution.
Working within Ascend’s brand guidelines, we brought their dynamic sticker-style graphics to life on practical, eye-catching products. Given the company’s ethos of ‘do the right thing, always’, we were also mindful of durability and sustainability, selecting items with a reduced carbon footprint.
Their marketing assets included:
At the GPA Summit, Ascend Payroll gained more than just brand awareness – they secured valuable sales leads.
New businesses sometimes hesitate when investing in marketing resources, opting for minimalist set-ups with just business cards and entry-level exhibition materials. Ascend took a bolder approach. They embraced their distinctive brand and made it personal and memorable through high-quality promotional products. After all, there’s no second chance to make a first impression.
As a full-service payroll provider, Ascend Payroll is already transforming how businesses, regardless of size or sector, view outsourced payroll. We couldn’t be prouder to watch them flourish, and we remain poised to support their next marketing project.